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A Cupping Extravaganza

What I’m not attempting to do

It’s not entirely clear where the right place is to begin when discussing the coffee cupping event I attended last Saturday. I’d like not to spend time discussing the pros and cons of coffee cupping as either a brew method, tasting technique or public relations tool. I’d also not [...]

Reports of My Decaffeination…

When I posted last, the World Cup hadn’t yet begun. Since that time, the U.S., despite a valiant effort, has dropped out. But that loss didn’t stop the U.S. from winning another world sporting competition. Earlier this month, Intelligentsia’s Michael Phillips became the first American to win the World Barista Champion. If you’ve managed to [...]

(Quasi) Live Updates from SCAA 2010

I tend to like to save twitter for more pithy items and this blog for more substantive ones. While I do plan on using both to report back on my trip to SCAA 2010, I wanted to add another tool to the arsenal. You can link over to mscspecialevent.wordpress.com, where I’ll attempt to create a [...]

The Man Seeking Coffee LA Coffee Map

As a reader of this blog, it’s very likely that you are now either on your way or soon will be to gawk, schmooze, blog, present, compete or otherwise partake in the extravaganza known as the 2010 Specialty Coffee Association of America’s exposition. For those of you who aren’t familiar with it, this annual [...]

To the USBC or Bust!

Since I made my big announcement yesterday, I’ve been carefully weighing the pros and cons of competing. On the “pro” side…well, I’m sure there are all sorts of platitudes I could espouse about making oneself stronger. On the “cons” side of the list…I’d really rather not bore you with the details. Fortunately, I found out [...]

Man Seeking Competition

Most weekends over the past few months have found me glued to the computer screen, turning my wife into a sports widow. I’m not talking about March Madness either. I’ve been watching the US Regional Barista Competitions, which the brilliant organizers (unlike the organizers of the Oscars) have figured out how to live stream [...]

Feeling the Coffee Tasting Love at Barefoot

It’s been almost a year since I attended the first session of Barefoot Coffee Roaster’s “Foundations of Taste” series at their flagship store in Santa Clara. It was an enjoyable enough experience for me on a Saturday, but because Barefoot is just far enough away to not hover too high on my radar. A [...]

Back to Coffee School

Consumer education is an often overlooked and frequently underutilized feature of the specialty coffee industry. Many cafes and roasters provide and participate in a variety of tastings, courses, events and online tools designed to help consumers increase their awareness and appreciation of coffee and their skill in preparing it. Of course, these opportunities aren’t entirely [...]